Topic: Depression among women ages 18 to 25 THE POPULATION IS WOMEN AGES 18 TO

Topic: Depression among women ages 18 to 25
THE POPULATION IS WOMEN AGES 18 TO 25
Your assignment should be at least 4 double-spaced pages (no more than 6 pages), excluding reference list.
The entire report (except section iv) should be based on facts that you gather from credible sources. Therefore, information presented should be backed up by references. Do not present your personal experiences or opinions.
Include in-text citations and a reference list in APA format. Note: This report is for a professional audience.
Students can choose their own public health topic for this assignment. (suggestions available)
I) Describe the health issue: (15 points, at least 1 page)
o Conduct an in-depth literature review. Gather data and other evidence-based information from credible sources.
o Provide enough information to give the reader a basic understanding of the topic. Use accurate definitions and terminology wherever applicable.
 Why is this an issue? Provide relevant facts from credible sources. Provide data (i.e., numbers) to emphasize the significance of the topic and need to develop the communication campaign.
II) Describe the population you want to change/population you would target for communication: (15 points, at least half page)
o Analyze the data that you have gathered to determine the primary population whose behavior you want to change. i.e., what population is at high risk or engaged in the unhealthy behavior, or population most affected by the health issue.
o Why is this population most affected or at high risk? Identify the intrapersonal, social, cultural, economic, political, or environmental factors that affect their health.
o What population would you target for your communication. Is there a secondary or tertiary audience that you want to target instead of the primary audience? Why?
III) Identify evidence-based solution to the problem that can be addressed through communication: (25 points; at least 1 page)
o What behavior change can help to address the health issue?
o Since we are trying to address the issue just through communication, identify the behavior change that can help to address the issue.
o What will motivate your target audience to take action, i.e., engage in that behavior? Describe at least two factors that would influence that behavior change (based on past research)
 Example: What benefits would they gain? What barriers can prevent them from taking action? e.g., Perceived risk, Self-efficacy, Social norms, Skills, Stigma, etc.
Basically, we are trying to identify what type of message should be presented in the upcoming assignments to address the barriers and motivate individuals to take the desired action.
IV) Factors that affect communication: (10 points, at least half page)
o Describe what factors need to be considered when communicating with the target audience. E.g., How will their age, gender, race/ethnicity, literacy levels, language, culture, or resources available determine your communication approaches.
V) Conclusion: (10 points, at least half page)
 Based on your research what key message will you communicate. i.e., what action are you proposing to your target audience and what information should be presented in future communication materials (i.e., PSA, social media posts, etc.) to persuade your target audience. Conclusion should be based on the research findings provided in the paper.
Writing style
 At least 6 credible references used. In-text citations and reference list in APA style (15 points)
 Good organization of information, clarity of ideas, minimal spelling/grammatical error (10 points)